Not all wines are created equal. There are some excellent vintages that seem heavenly, and there are others that you might be embarrassed to put on your dinner table. And there are many varieties in between. Unless you are well versed in the aromas and fragrances expected from each fine wine, it can be quite complicated to narrow down your selection. If you are buying for investment rather than for your own table, it can be even riskier. Besides wine merchants to help you make that choice, you can also take a look at the winners of important wine competitions.
International Wine Competitions
A wine competition is a great way to become acquainted with new wines and to see how the experts rate them. Some of the large wine competitions insist on blind tasting, where the name of the wine and the location of its production is withheld. Others wine tastings might give the panel of judges a clue about the region or origins of the wine they are critiquing.
Choosing a Winner
Whatever the protocol, pay close attention to the winners of the competition. At the end of the day, when the tasting is finished and the votes are tallied, you will know which wines were deemed as excellent choices by the professionals in the wine industry. By looking at the lists and scores, you will be privy to not only their favorite wine choices, but also the winery that produced them. If you are in the market to make a purchase, you should feel confident in choosing any one of the medal winning wines.
From a different angle, if you happen to own a few cases of wine that the critics positively reviewed, or was deemed worthy of a medal, you can expect peeked interest in your stock. Sell now for a nice profit on your investment or wait until demand outweighs available stock.
Wine investment can be rewarding in more ways than one. Besides the profits you can expect to pocket when the wine is ready to sell, it has certain benefits that cannot be obtained by putting the same money into the stock market. Wine is a tangible product that you can actually look at, show to friends and even enjoy on special occasions. The only question that remains after the purchase is choosing the prime time to sell. When the bottles or cases are properly stored in a bonded warehouse or home cellar with ideal conditions, the wine will increase in value while reaching maturity.
All in the Reputation
As with all investments
, the goal is to buy low and sell high, but there are a few factors that determine the price a bottle can bring on the market. One is the vintage, because some are much more dear than others. The wines purchased from estates with the best growing and harvesting conditions can be expected to bring higher prices. Another influence is the ratings a vintage receives from important wine critics. It can happen that the reputation of the wine can influence the price more than the contents of the bottle. There is a tendency to think that old wine must be the best and most valuable, which is reflected in the selling price. That being said, the future aging potential of the wine clearly affects the price.
Supply and Demand
There is no doubt that in the wine market, supply and demand plays a huge role. As the wine matures, its rarity also increases. By the time it comes to full maturity, it is more valuable due to its scarcity. While in Bordeaux the supply of wine is limited, there are other wineries that purposely keep production low so the price will remain high.
Fine wine is slow to react to immediate changes in the global economic situation. However, as with all investments, at some point the wine market mirrors that of the rest of the world
. During periods of devastating economy, history shows that even the wine market can be temporarily affected. The good news is that even during these periods, the wine continues to age and improve!